Week 7 EOC: The Pitch

When it comes the famous infinite bar setting, finding a delicious treat that satisfies both  man and female and that can be shareable can be a challenge. With much consideration, Phileas Fogg's Ceviche Taco Rolls are the new popular snack. The book states that "A product is "anything that can be offered to the market for attention, acquisition, use, or consumption, that might satisfy a want or need." While absorbing the consumed alcohol, these delicious, lightly spicy and tangy rolls encourage both men and woman to drink and eat more. With the rolls having tangy flavors and spices from jalapeno, limes, cilantro, and Pico de Gallo these rolls pair   perfectly with tequila while enhancing the natural flavors from the tequila.

"A product is "anything that can be offered to the market for attention, acquisition, use, or consumption, that might satisfy a want or need."

Armstrong, Gary, and Philip Kotler. Marketing: An Introduction. Upper Saddle River, NJ: Prentice Hall, 2000. Print.

 

While embracing my Mexican culture I plan to develop a chip rolled into a taquito style that bursts with lightly spicy spices and tangy flavors such as; jalapenos, limes, cilantro, and Pico de Gallo  that would put a spicy new spin on bar food in Mexican cantina theme bars. Popular Mexican dishes such as ceviche, are seasoned into the rolled taquito chips and form an tasty blend of spicy, salty, and a little sweet that would surely be a hit in any cantina. Our product would be made with zero trans-fat and zero cholesterol, which could draw attention from women trying to keep an eye on their weight. With establishing our brand from scratch, our design and packaging would be a top priority for us. Our product would be sold in a 1.52 oz. container made of cardboard and metal ends all coming from recycled material, featuring our Phileas Fogg in his hot air balloon wearing a sombrero and Mexico City's Metropolitan Cathedral in the background.

Week 6 EOC: Me X 3

Everyone has a scent that they refer to as “their” scent; mine would be Flora by Gucci in Glamorous Magnolia. It is a soft, floral scent that bursts with a fusion of peony and magnolia. It’s the perfect fragrance for spring and spring happens to be my favorite season. To me this scent is very charming, romantic, and optimistic and who doesn’t want all that in their lives. Every day when I get ready, I remember I can’t leave without spritzing my Flora; it reminds that no matter where I am or what I’m doing, I can stop and smell the flowers.

Burt’s Bees is a brand that I enjoy and would recommend to everyone. When I use Burt’s Bees products, I know I’m getting something that is natural and providing my skin with the best ingredients. My lips are delicate and to keep them from getting chapped, I use Burt’s Bees Wild Cherry Lip Balm. This lip balm is made with cherry oil, coconut oil, beeswax, sunflower seed oil, and rosemary leaf extract. With ingredients like this, Burt’s Bees can guarantee that this lip balm is 100 percent natural and most importantly, free from animal testing. It’s skin-friendly, life-friendly, and 100 percent for me.

Every day I’m always on the go, whether I’m going to school, work, or just walking my dogs, I know it’s important to always have water with me. Living in Las Vegas, we all know that’s impossible to leave a water bottle in your car for five minutes and still expect it to be cold. For almost thirty dollars, I decided to purchase something known as a Hydro Flask. Hydro Flask is an insulated water bottle that is made from high quality food grade 18/8 stainless steel. Sounds fancy right? Well not only is it BPA free, but Hydro Flask will keep your drink at your preferred temperature for hours, and I mean hours. So if you like your hot’s hot and cold’s cold, get yourself a Hydro flask and like me, you’ll take it everywhere you go.

Week 5 EOC: Social Networks and Job Hunting

"While I wish every company used Monster, social is a solution that many people are using"

Light, Joe. "Recruiters Troll Facebook for Candidates They Like." The Wall Street Journal. N.p., n.d. Web.

"To say Apple is hot just doesn't do the company justice"

"Life Comes at You Fast"

Armstrong, Gary, and Philip Kotler. Marketing: An Introduction. Upper Saddle River, NJ: Prentice Hall, 2000. Print.

Reading this article was another reinsurance that it is about networking and who you know when it comes to landing a job. The article stated that candidates tend to value referrals from their connections on Facebook more than reaching out to someone new by LinkedIn or any other job searching website. This also showed that social media is not only dominating in marketing, political views, and so on, but also in job hunting. In today’s digital age social media is everywhere and almost everyone is on it. With companies posting on twitter, Facebook, and or Instagram they know their postings will be seen, that including’s post about hiring and or job fairs. The article stated that in addition to posting jobs and videos of current employees on its Facebook page, the company has recruiters and other employees find user groups and join discussions. With Facebook dominating in the social media platform, I believe it has and or already is rivaling against traditional job boards because one, money is time and two, we all know almost everyone has a Facebook page. In June, the application now has nearly 800,000 monthly users, according to AppData.com, with results like these why would any company waste time to post job post anywhere else?

Week 4 EOC: New App

Week 3 EOC: Making Money for Good

BOGO Bowl "Buy one, Give one"

BOGO Bowl is a company that believes that when you buy a bag of dog food, they give a bag of food to a pet in need. With a motto like "We believe in Dog" the message is clear and they're simply here to help animals. With it being simple, your feet-warming, bed-hogging, cookie-stealing best friend or friend’s gets great food with quality nutrition such as healthy weight formula, chicken formula, lamb formula etc.  So does Chance or Lucy down the street and everyone gets a bite of the healthy meal. When I first saw this I thought “Someone’s already doing this?” The answer was no, then I thought “Well don’t shelters and rescues already get all the food they need donated? Again another sad no, then I thought “This is way too good to be true, the second bag must be a rip off of a cheap food brand.” Luckily another no, I was pleased and excited to know that there was a high quality pet food brand that was being so generous and clear about their simple message, “Buy one. Give one.” Unlike some other pet food brands, protein is their first ingredient and according to vets, that equals a good sign for you and your pet. Their formula also includes fruits and veggies and they don’t believe in using byproducts in their high quality brand. With no artificial colors, flavors, wheat or soy fillers this not only informs us that our pets are getting the ultimate best, but so is Fido who is still waiting on finding the right home and right family. We may not be able to rescue every pet, but we can lend a hand by choosing BOGO bowl who is surely making a difference by saving pet bellies.

Week 2 EOC: Boston Consulting Group - Video Games

PS4- Cash Cow

PC- ?

Mobile games- Star

Cash Cow: Play station 4: A PlayStation is cheaper than most of it's competitors with the same resolution and gaming experience. When the PlayStation 4 launched in 2013, it sold over one million gaming consoles world wide in the first 24 hours of release. Before the PlayStation 4 we had the PlayStation 3 which had sold over 80 million copies world wide. Before the 3rd PlayStation was released, the PlayStation 2 was named the best selling home gaming system and everyone you knew had one.

?: PC: Right now PC Games would be considered question marks. With almost everyone having a computer, PC games are coming out more then ever. Most Games that are coming out now,  are now available for your PC. With some games you can even play with people on their gaming systems such as PS4, but with the PC you still need to update things like Graphics cards and monitors which is the down side can become pricey and questionable on who would spend the time and money on that.

Star: Mobile games: Mobile games known as apps are defiantly stars. With their convince and accessibility today anyone, anywhere can join, download, and play anytime. Games today are literally at our finger tips at all times with a simple push of button which makes the mobile gaming company more accessible and more successful. Whenever you want to kill time, you can just pull out your cellphone and play any game to pass the time.

Week 1 EOC: Great Customer Service

The goal as a company is to have customer service that is not just the best but legendary. ~ Sam Walton

I'll never forget the first time my family and I went to Disneyworld. We were full of excitement, but also very tired since my parents decided that the red eye was the best flight to take. We couldn’t contain our excitement and couldn’t wait to get to our Disney hotel to start the trip on the right note and of course finally get some sleep.  I remember arriving at Disney’s Port Orleans Resort at 4:30 in the morning , the bellman was so friendly,  awake, and ready to attend to my parents with every need they had, I thought to myself “its 4:30, how are you so awake and cheerful?!” We went inside and straight to the front desk where a lady named Margot was ready and eager to help. She greeted us by saying “Good morning and welcome to Disney’s Port Orleans resort! Where are we visiting from?” My mother answered “Thank you and good morning to you as well, we actually just got in from Las Vegas.” Margot responded “Well, that’s quite a trip and I’m sure you’re all ready to get some beauty sleep before heading to the parks, is this your first time visiting us here at Disney World?” My parents were quick to share their excitement and almost tell poor Margot our whole life story, but I noticed she never lost interest. She was patient and showed interest, it was almost as if she was excited for us and wanted to make sure our trip went on as planned, but then came the bump in the road. As Margot looked for our name to check us in, she informed my mom that a reservation under their name was not showing up. She could see my mom starting to panic and told her “I’m going to need a few minutes to get this fixed and talk to my manger, but while I do that let me get you some Hot coco and fresh beignets from our kitchen.” Margot wasted no time and after waiting for 15 minutes, Margot worked her magic and won over the love from my parents by booking us a new room and upgrading my parents with a suite and free breakfast for the first two mornings. I remember my parents thanking Margot over and over again. I was almost worried they were going to want to take the poor lady home, but because of Margot and how she truly went out of her way to please us, she made our Disney experience that much better. Seven years later my parents still remember Margot and remind us kids “That’s customer service.”